Despite a campaign that included 180,000 signatures, Facebook continues to post pro-rape pages, showing, yet again, that they care about users so long as they’re profitable.
By Melissa Gira Grant
December 12, 2011
The victory came as a half-hearted one for activists, who, with more than 180,000 signatures and hundreds of Twitter participants on their side, had not been able to call Facebook to account. New pro-rape pages are still being posted. One I just visited is called “That one slut you have always wanted to kick in the face.” After scrolling past three nearly identical wall announcements explaining how I could make easy money at home today (not involving, as I had first assumed, being “slutty”), I found a handful of nasty comments, all so poorly spelled it would be difficult for them to retain any air of menace. Then I recalled the anonymous person who scrawled “FAGETS” on the wall of a student organization I worked with in college. Then I saw what the page was really used for: with the “tag a user in this post” function, fans of the page could add the name of their intended target to their wall post, and that target would potentially see the post and the threat. It made me queasy.
If it was not clear before, we must understand now that Facebook wasn’t built for us — it was built for the profit of the very few. That Facebook is of value to the public as a communications platform is only important to Facebook insofar as it allows them to sell targeted advertising against our own speech. Its governing document, the Terms of Service, has been repeatedly applied unfairly and without accountability to its users, as its purpose is to legally protect Facebook from our conduct, not provide us with a free space, or even a safe space. Facebook needs to be only as minimally welcoming to us so as to ensure our return to use it again. And that we might use Facebook as a public square for activism? Not even in the business model.